Learn How To Drive Your Scat Pack With Skip Barber Racing School Today, Scat Pack trims are available on the Charger and Challenger as great value-horsepower options. Three stages of Scat Pack tunes were introduced for the 2014 Dart, Challenger, and Charger, and for 2015, the Scat Pack name became a full-on trim. The Scat Pack name returned in a debut at the 2013 SEMA show. Chrysler used the Scat Pack marketing campaign through 1971. Many of the advertisements also included the taglines, “Run with the Pack” or “the cars with the Bumblebee stripes,” referring to a stripe graphic worn around the rears of the vehicles, yet another unifier of the Scat Pack.Īs part of the campaign, Chrysler also created the “Scat Pack Club,” which directly connected owners and fans, a group that was lovingly referred to as “The Hive.” Members were treated to a newsletter that detailed recent racing activities, featured tuning tips, and provided other fun information for muscle-crazed gearheads to munch on. It sounds cute, but this was a serious stamp of coolness on these cars and was later used on pins, patches, and jackets. The company created a logo that consisted of a little racing bee with attached wheels, engine parts, a helmet, and goggles. “Scat” is a verb defined as “to go away quickly” or “to move fast.” It has a second definition, too, but we won’t go into that.Ĭhrysler went all-out with the fixin’s, too. The Scat Pack name is allegedly a play on the famed Rat Pack and aimed to foster a sense of community and loyalty. Entry to the Scat Pack was approved only for cars that could run the standing-start quarter-mile in the 14-second bracket. With the help of the Ross Roy advertising agency, the name was created as a marketing term and campaign to tout the power and performance credentials of Dodge’s ferocious crew. The original Scat Pack consisted of the Charger R/T, Coronet R/T, Dart GTS, and later the Coronet-based Super Bee. After years in the archives, the Scat Pack returned as an option for the 2014 Dodge Dart, Challenger, and Charger and is still available today as a trim for the Charger and Challenger. The Scat Pack campaign was crafted in 1967 for Dodge’s 1968 lineup. Not too much power, not too little, just right, and at a value price.ĭoes a Dodge Scat Pack sound like your bowl of porridge? If so, lean in and learn more about the history of the name as The Drive answers the question, “What Is a Scat Pack?” When Did the Scat Pack Originate? In the modern Challenger and Charger lineups, which respectively offer 13 (Challenger) and six (Charger) different trim models for 2020, the Scat Packs occupy the spaces between the R/Ts and the Hellcats. Originally used in the ‘60s and ‘70s to group-tag a collection of rowdy muscle cars, the Scat Pack moniker has since been revived as a label for trims and options packages for the Dodge Charger and Dodge Challenger. Long before it introduced its clowder of hellacious big cats, Dodge had the Scat Pack. Thank you for everything Alex for the aviator-type instruction and Abe for your commitment to customer satisfaction.The Drive and its partners may earn a commission if you purchase a product through one of our links. Along with a good trade-in allowance and receiving a beautiful vehicle, this is the dealership for all ages with high standards and integrity. To keep this short Alex came out, got in the car and gave me instructions on how to drive the vehicle correctly. This is the first time I leave a review for a car, meeting the car dealership General Manager Alex and his Sales Manager Abe I was very impressed with them both, Alex was a fledging aviator when I first met him and a European mentality towards perfection, professionalism, and honesty along with Abe’s dedication to those ideals keeps Sherman Dodge as a number one car dealer in the Chicago area or even in Illinois.Īn example of this is as a senior I still like cars that are different and I picked a 4 wheel drive vehicle, to my surprise I was having difficulty driving the vehicle for I drove it like a pilot one hand on the throttle other on stick, which is keeping one hand on steering wheel and other on the gear shift which is a no no with newer vehicles.